Project Description

This is our second major website redesign for Argonaut Manufacturing Services, a Carlsbad-based contract development and manufacturing organization (CDMO). We’ve worked with Argonaut on web development, branding, marketing design, and photography over the years. Our earlier Argonaut website project shows where that work started.

WordPress Redesign for a Pharmaceutical Contract Manufacturer

As part of our web design and development work, MITO Studios built the redesigned Argonaut website using WordPress and Bricks. The new experience places its fill-finish capabilities, quality and regulatory information, facilities, and related services within a more focused navigation and content structure.

Project Highlights

Clear Service Navigation

Visitors can explore vial filling, syringe filling, cartridge filling, analytical and quality services, and cGMP storage. The homepage introduces technical capabilities and directs visitors to deeper service information rather than trying to explain every detail at once.

Argonaut’s About Us page with site search and an open Services dropdown listing fill-finish and related services.

The Services dropdown gives visitors direct access to fill-finish capabilities, while the expanded menu offers site search.

Custom Post Types and ACF

We built dedicated WordPress custom post types for Team Members, Partners, and FAQs. Advanced Custom Fields (ACF) gives editors dedicated fields for details such as team roles and partner links. FAQ categories organize the questions by topic and power the filters visitors use to narrow the list.

Corporate Headshot Photography

MITO Studios founder Blake Miller photographed most of Argonaut’s senior leadership team as part of our headshot photography services.

Six black-and-white staff portraits in the Our Leadership Team grid on Argonaut’s About Us page.

Argonaut’s leadership grid is populated from WordPress Team Member entries.

Structured Partner Directory

The Partners page groups organizations by the support they provide, including drug substance, downstream services, and technology. Company descriptions and location details help visitors understand the broader network supporting Argonaut’s manufacturing programs.

Argonaut’s API and drug substance partner cards with company descriptions, locations and website links.

Partner listings show each company’s capabilities and locations.

Organized Frequently Asked Questions

Argonaut’s FAQ library helps visitors navigate technical questions about manufacturing processes, quality control, regulatory requirements, and related services. Topic filters let visitors narrow the list of questions before opening an answer.

Argonaut’s FAQ topic filters above a grid of questions about fill-finish manufacturing and quality.

The FAQ topic filters sit above a grid of individual questions.

Reusable Bricks Components

We built reusable Bricks Components for recurring page elements. Editors can update the content for each instance while the shared component keeps the layout and styling consistent. When a design change is needed, the team can make it in one place and carry it across the pages that use that component.

Mobile homepage with a collapsed menu, stacked hero text, and a Vial Filling service card.

On mobile, the same service cards stack beneath the homepage hero.

Analytics, Conversion Tracking, and Attribution

MITO supports Argonaut’s advanced tracking and analytics setup, including Google Analytics 4, Google Tag Manager, and conversion tracking for inquiries such as contact form submissions. Campaign attribution helps connect those inquiries to the sources that brought visitors to the site. This is part of the work we do through MITO Connect, our SEO, Analytics & Marketing Technology Management service.

A visitor follows a tagged campaign link to Argonaut’s site and submits a form. Google Tag Manager sends the event, and GA4 reports conversions by source.

Project Outcome

We worked closely with Hubble Design Group, which provided the visual design and wireframes, and Brainspores, which oversaw the project, guided the content, and served as Argonaut’s primary point of contact.

The finished site gives Argonaut a clearer presentation of its fill-finish services and a structured home for detailed partner and FAQ content. It also provides a foundation for continued content updates as capabilities and services evolve.

We continue to host and maintain Argonaut’s website through WP Site Pros, our managed WordPress hosting and maintenance division. Our team handles ongoing WordPress updates, backups, and uptime monitoring.

Explore the website: argonautms.com.